Branders

Universo Pan

Sex shop

🇧🇷 BRASIL

SERVICES

Brand Strategy 

Logo and Visual Identity

Social Media

Design

ABOUT

Sexuality, especially the sexual act itself, has always been a subject of interest to humanity in general. Through myth, several societies saw a way to clarify natural events in symbolic narratives.

Greek mythology stands out for the great sexual freedom portrayed in its stories. Loaded with sexual content, they highlight the importance of practicing and exploring sexual pleasures for the human body and psyche.

In myths, the Greeks built their conceptions of moral, political and sexual conduct. In ancient Greece, the notions of sacred and profane overlapped. Dionysian festivals, for example, were full of eroticism, even though they had a religious character. Carnal pleasure and sexuality were seen as positive values.

LOGO

The God Pan, who gives his name to the Sex Shop – Universo Pan, stands out for his insatiable sexual appetite. God of the woods, with a happy spirit and a lot of fun, Pan lives wandering through the valleys and mountains hunting or dancing with the nymphs.

Pan uses his flute as an instrument of seduction. When he touches her, he enchants nymphs, women, men and gods to sex. The legend surrounding Pan also says that, when he could not find a partner to achieve sexual satisfaction, he satisfied himself in solitude, through masturbation.

Pan was not worshiped in temples or other constructed buildings, but in natural and musical environments, always highlighting freedom, satisfaction and humor.

The term also refers to “pansexuality”, which is sexual, romantic or emotional attraction towards people, regardless of their sex or gender identity.